5 Easy Ways to Boost Website Traffic
If you're a small business owner, then you know how important it is to have a website that gets plenty of traffic. But how do you go about increasing traffic to your site? Fortunately, there are a number of easy things you can do to give your traffic a boost.
A Beginner’s Guide to Facebook Ads
There are a lot of options and choices to make when it comes to Facebook advertising, and it can be overwhelming for a beginner. In this post, we’ll walk you through the basics of creating a Facebook ad so you can get started on the right foot.
How to Improve Your Email Marketing Campaigns
Email marketing is a great way to reach out to your target audience and promote your product or service. However, if your email marketing campaigns are not effective, you may be wasting your time and money. Here are a few tips to help you improve your email marketing campaigns.
October Content Ideas for Small Businesses
October is here! And with a new month comes new opportunities for content creation. If you're a small business owner who's looking for some fresh content ideas, you've come to the right place. Here are a few thought starters to get your creative juices flowing this October.
9 Thing You Need to Know Before Starting A Small Business
So, you want to be your own boss? You're not alone—according to the Small Business Administration, over half of Americans either own or have co-owned a small business at some point in their lives. But before you take the plunge, there are a few things you should know. Here's 9 things you need to know before starting your small business.
3 Common Small Business Website Mistakes
A website is a powerful tool for any business, small or large. It is a place where customers and clients can go to learn more about your company, what you do, and how to get in touch with you. That being said, there are certain website mistakes that small business owners often make that can have negative consequences. Keep reading to learn about some of these mistakes and how to avoid them.
What to Expect in Digital Marketing in 2023
Time seems to move faster and faster, and that means that the world of marketing is changing at an ever-increasing pace. If you want to stay ahead of the curve, here's a look at some of the things you can expect to see in digital marketing in 2023.
How to Use TikTok for Business
Social media platform TikTok has exploded in popularity over the past year, amassing over 800 million active users worldwide. How can your business capitalize on this?
How to Use Instagram Stories as a Small Business
Instagram Stories are a great way to engage with your customers. They let you tell a story and offer a behind-the-scenes look at what goes on in your business, but they also give viewers an opportunity to be more casual and have fun with the content they're consuming. Here are some tips for using Instagram Stories as a small business:
How to Choose Colors for Your Brand
When it comes to branding, the colors you choose for your company matter. They can set the tone for your business and create a lasting impression with customers. If you're not sure what colors to choose, don't worry - we are here to help with color choices. In this blog post, we will discuss the basics of color theory and how to use it to create a cohesive brand identity. We'll also share some of our favorite education sites to help you choose the perfect colors for your brand. Read on and get started creating the perfect look for your business!
How to Grow your Side Hustle into Full Time Work
The freelance economy is booming, and more and more people are looking to freelance work as a way to transition out of the traditional workforce. Freelance consulting can be a great way to build your own business, set your own hours, and work from home. It can also be a great way to transition out of the corporate world. However, it is not without challenges in terms of both time and money. If you're looking towards freelance consulting as a way to transition out of the corporate world, here are a few tips to get started.
6 Tips for Writing Effective Scope of Work Proposals
As a new freelancer, the most critical task in starting a business is to land your first few paying clients. And one of the best ways to consistently do that is by submitting to potential clients detailed, realistic, and achievable scope of work proposals. A scope of work document outlines the work that you will (and won't) be doing for a client, and it's an essential part of any successful freelance relationship. It is a critical part of setting expectations with your client so that you can deliver exactly what they need (preferably, of course, early and under budget)!
How to Grow your Business Using Pinterest
Are you looking for a fresh approach to grow your business or are you just starting a business? If so, consider setting up a business Pinterest account and automating your pin posting using Tailwind in order to enhance your current digital marketing strategy. Pinterest is a social media platform that can be used to drive traffic to your website and increase sales, whether you own an online store or sell professional services. We tell our clients to think of Pinterest as a visual search engine. The goal is for users to see your pins when they search for terms related to your products or services. In this guide (and in the TMG Collective), we will teach business owners how to use Pinterest to link to your content and grow your business.
Should My Business Be on TikTok?
There's no doubt that TikTok is one of the biggest social media platforms out there right now. It was the most downloaded app in 2021, with 656 million downloads and currently a billion monthly active users, 80 million of whom are located in the United States. Many of our clients at The Marketing Greenhouse have been wondering if these TikTok statistics mean it's time for their business to get on the platform. While TikTok may not be a match for all businesses, there may certainly be benefits for yours, depending on a few key factors. Following are some considerations to help you determine if your business should be on TikTok.
5 Online Tools to Help Automate Your Marketing Business
Running a marketing business can be a lot of work. At The Marketing Greenhouse, we have so many different tasks that need to be done, and it can be hard to keep track of it all. That's where online tools come in handy! In this blog post, we will discuss five online tools that will help you automate your marketing business. These tools will help you save time and energy, so you can focus on other important tasks.
Five Instagram Marketing Trends in 2022
With the recent release of Instagram's newest update, it is time to start thinking about what marketing strategies you will need in 2022. At The Marketing Greenhouse, we're anxious to see how these changes will affect the algorithm, reach, and other key parts of engagement. Here are five trends to look out for this coming year.
5 Things to Include in Your Media Kit
When you are starting a business, one of the most important things you can do is create a media kit. This document will help introduce your company to the world and explain what you do. You'll want it to be polished and professional, and it should include all of the important information about your business.
SEO Fundamentals for Small Business Owners & Entrepreneurs
SEO has become more important than ever before with Google cracking down on websites with spammy links or low-quality content in order to rank higher in search results. This blog post will help you get started with SEO basics - what it is, how it works, and best practices for using SEO effectively!
5 Ways to Use Social Media to Grow Your Small Business
Social media marketing is a great way for small businesses to reach out and grow their following. Social media has been around for over a decade now, but it wasn't until recently that many people realized its potential as a marketing tool. In this post, we will discuss 5 ways you can use social media to grow your small business's following.
How to Work with Influencers to Grow Your Business
Influencer marketing is a type of marketing that has begun to gain a lot of traction in the past few years. It can be one of the most effective ways to reach new potential customers and grow your brand. However, since it is still so new, it can be difficult for small businesses to get started with influencers and figure out how to best utilize them. Through our personal experience as micro-influencers as well as our professional work at The Marketing Greenhouse leading influencer campaigns, we've figured out best practices for working with influencers and want to share them with you to help you grow your business.