Introducing
The Personal Brand Blueprint Program
TMG Collective’s newest offering is a step-by-step guide to designing, building and implementing a personal brand online.
Are you known for the thing that makes you most valuable? This program teaches you how to confidently present yourself. When you clarify your own thoughts, you are better equipped to build connections with others who share your values.
Our clients have been featured in
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Before we go any further, let’s make sure you’re a good fit
Does this sound like you?
You’ve built a life you’re proud of, and now you feel like… what’s next?
It feels like there are endless opportunities these days and yet, you’re having a hard time nailing down exactly where you want your path to take you.
Can you really build a life that is fulfilling yet grounded in stability?
You’re ready to figure out the next chapter but ‘what do you want to do with your life’ feels like an overwhelming and multi-dimensional question.
What if it all started with understanding who you are on a deeper level and building a personal brand and narrative that you are in control of?
Building a personal brand can help to distinguish you as the dynamic individual you are beyond your career and help others gain clarity on the unique POV you bring to the table.
You’re in the right place.
The Personal Brand Blueprint will give you the tools to craft your personal story, identify your values and make self-promotion feel like second nature.
curate your narrative
What do people say when you’re not in the room?
Build a personal brand that speaks for you when you're not there.
It's 2023, people should know you before they meet you. When you cultivate a personal brand, you get to control the narrative and introduce yourself to the world in a way that reflects your unique and dynamic personality. We'll teach you how.
By the end of this program you will have the ability to:
Define a clear vision
Craft your life’s purpose
Write a personal brand statement that translates into online bios
Define your visual identity
Create a consistent look & feel on social media channels
Plan your workload and salary
Define how you want to and will make money
Let’s take a closer peek inside
The Personal Brand Blueprint
The program will guide you through 12 steps to curate a personal brand anchored in values, dreams and goals, but most importantly, guides you towards a life you’re excited about.
Part One: Outline Your Vision
1. Your Vision Starts Here
Your Takeaway: Vision & Mindset Workbook to take inventory and define a direction for your personal path
2. Determine Your Values & Understand Your Dreams
Your Takeaway: Long-term dreams & short-term goals worksheet to start your plan; Anchor in your core values
3. Define Your Why
Your Takeaway: Define your guiding purpose to inform what’s working and where there you need to adjust.
Part Two: Bring Your Brand to Life
4. Write Your Personal Brand Statement
Your Takeaway: Write a compelling personal brand statement that can easily be expanded into a stand-out bio
5. Learn How to Bring Your Brand to Life
Your Takeaway: Learn how to bring your brand to life in a way that visually reflects who you are
6. Define Your Visual Identity
Your Takeaway: Build a visual brand kit that gives your brand colors, fonts, logos, and consistency
Part Three: Translate Your Brand on Social Media
7. Your Brand On Social Media
Your Takeaway: Decide how your brand is presented online and use our comprehensive checklist to guide you through the process
8. Personal Branding Checklist
Your Takeaway: Canva best practices customize templates for your chosen social channels
9. Let’s Start Planning
Your Takeaway: Write an actionable plan that allows you to bring your vision to life in a way that fits your timeline
Part Four: Strategizing For the Future
10. Forecasting 101
Your Takeaway: Outline your dream salary and ideal expenses
11. Short-Term Plan
Your Takeaway: Figure out your action items for the next 30/60/90 days
12. Ultimate Action Plan
Your Takeaway: Connect your dreams with numbers and make a plan for your personal brand to increase your income
“It has been so helpful to see my business more clearly and where I want it to grow.”
Lauren
“I want people to know the real me, and this changed my life.”
Bonnie
The Personal Brand Blueprint
A step-by-step program that will guide you through the process of distilling your personal brand into an authentic reflection of who you are and who you want to be.
Inside the program, you’ll find:
4 Key Trainings to articulate & visually define a personal brand (valued at $1200)
Dozens of valuable templates to organize & plan your workload (valued at $1000)
Monthly webinars sharing in-depth details about popular topics (valued at $600)
Total Value = $2800+
Want access to The Collective?
monthly
$39/mo
Billed monthly
quarterly
$32/mo
Billed quarterly
best value!
$17/mo
Billed annually
Meet Your Team
We understand you, because we’ve been you.
We’re four corporate women turned entrepreneurs who are dedicated to helping others build thriving businesses and avoid expensive mistakes when just starting out. Being in the trenches alone is hard—we’re here to make it easier to grasp the fulfilling career and freedom you dream of.
Jen Naye Herrmann
BRAND MARKETING & STRATEGY EXPERT
I’m a ‘40 under 40’ corporate brand marketer turned entrepreneur. I opted to launch my solo business journey with motherhood four years ago, which might’ve been my craziest idea. Four years later, I now have two kids and two businesses.
Jessie Bernhardt
DIGITAL MARKETING & SOCIAL MEDIA EXPERT
As we’ve grown our agency over the past few years, we have been grounded in a passion to help other entrepreneurs “skip” the years of struggle and not make the same mistakes we did.
Kelly Etz
DESIGNER & WEB DEVELOPMENT EXPERT
I work with brands to create a strategic visual language that upholds their mission and connects them with the people who’ve been looking for them all along.
You’ll also get access to TMG Collective and its extensive resource library, which includes…
UNLIMITED ACCESS TO AN EVER-GROWING LIBRARY OF CONTENT
From exclusive online courses, customizable Canva templates, downloadable worksheets, guides, and in-depth questionnaires.
A DIRECT LINE TO EXPERTS IN BUILDING AND SCALING BRANDS
Our team has a combined 45+ years of experience in structuring, scaling, marketing, designing, and launching brands and business just like yours.
NEW CONTENT, WEBINAR, AND Q&A DROPS EVERY MONTH
Plus, access to a community of like-minded entrepreneurs to make networking, finding contractors, and scaling a breeze.
