Pitching Holiday Brand Collaborations as an Influencer
The holidays are a great time for influencers to collaborate with brands! As an influencer, you have a lot to offer brands during this festive season. Here are a few tips on how to pitch holiday brand collaborations that are sure to get you noticed.
1. Know your worth.
Before reaching out to any brands, do your research and know your worth. Look at similar influencers in your niche and see what type of collaborations they are doing with brands. This will give you a good idea of what you can expect in terms of compensation. When you know your worth, you will be able to confidently pitch brands and ask for what you deserve.
2. Plan ahead.
The holidays are a busy time for everyone, so it’s important to plan ahead when pitching collaborations. Have a clear idea of what you want to collaborate on and be specific about it in your pitch. The more information you can provide upfront, the better chance you have of getting the collaboration you want.
3. Offer value.
Brands are looking to work with influencers who can provide value and reach their target audience. When pitching a collaboration, be sure to highlight the value you can provide and why working with you would be beneficial for the brand.
4. Be flexible.
While it’s important to have a clear idea of what you want from a collaboration, it’s also important to be flexible. If a brand is interested in working with you but wants to do something slightly different than what you had in mind, be open to making adjustments so that the collaboration is beneficial for both parties involved.
5. Follow up.
After sending your pitch, don’t forget to follow up! A simple email or DM checking in on the status of your pitch can go a long way. Following up shows that you’re excited about the opportunity and takes away any guesswork for the brand on whether or not they should move forward with working with you.
The holidays are the perfect time of year to score some great brand collaborations! By following these tips, you’ll be well on your way to impressing brands and getting the most out of your holiday collabs!